• Published on: Apr 04, 2020
  • 3 minute read
  • By: Dr Rajan Choudhary

Declaring A Pandemic — What Does This Mean ?

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Its finally happened. Three months after the first case was reported in Wuhan, China, and after a 13 fold increase in cases in just two weeks, the World Health Organisation has designated COVID-19 a pandemic. This disease has resulted in over 121,500 confirmed cases across 114 nations, and 4,300 deaths, over 3,000 of them in China alone.

The WHO has shown alarm at some countries that have shown “alarming levels of inaction” and hope the new designation of pandemic will shock these nations into action. “This is not just a public health crisis, it is a crisis that will touch every sector,” said Dr. Tedros Adhanom Ghebreyesus, WHO director-general, at a media briefing. “So every sector and every individual must be involved in the fights.”

Despite this new update, it is not too late for nations to act, and countries can still impact the course of the outbreak by detecting, testing, treating and isolating patient, with further education to the public and contact tracing of cases.

WHAT IS A PANDEMIC

An epidemic is an increase in the spread of a disease within a community, and can be relatively common. Sometimes a single disease may spread rapidly in a small, unprepared community creating an epidemic. This is happening more often with the prevalence of the anti-vaxx movement, as immunity falters against preventable diseases like measles.

A pandemic on the other hand is the global outbreak of a serious new illness that is “sustainably transmitted throughout the world”. It is not a descriptor that is used lightly, as declaring a pandemic could “cause unreasonable fear, or unjustified acceptance that the fight is over,” if used incorrectly. There has been much discussion whether the declaration of N1N1 “swine flu” as a pandemic caused unnecessary panic, overwhelmed emergency services or caused excessive expenditure on antiviral medication.

Though they were concerned by the spread of the disease and came close by labelling it a “pandemic potential”, the WHO were reluctant to declare it one. Unfortunately, after 2 months of assessing the outbreak, members of the WHO were concerned “both by the alarming levels of spread and severity, and by the alarming levels of inaction.” There is no threshold, number of deaths, number of countries affected.

WHAT DOES THIS MEAN FOR THE COUNTRIES?

According to the World Bank, the annual global cost of a severe pandemic is around $570 billion, or 0.7% of the entire world’s income. This estimation is realised as more people stay at home and more authoritative measures are enforced by governments. At this time, Italy has not put in place nationwide quarantine with further closure of almost all shops and services bar food shops and chemists.

The UK is expected to move from the “containment” phase of the outbreak, aimed at halting the spread of the disease”, to “delay”. This instead accepts the disease cannot be contained, and instead looks to slow its progression. Measures such as “social distancing”, isolation of those showing minor viral symptoms and cancellation of social events. To prepare for the UK epidemic a £30bn package has been prepared to boost the economy during the COVID outbreak.

India has suspended all tourist visas and e-visas until April 15ht as a pandemic is declared. All incoming travellers including Indian nationals will be quarantined for a minimum of 14 days if they have visited China, Italy, Iran, Korea, France, Spain and Germany after 15ht February. Advice has also been given to avoid all non-essential travel abroad.

South Korea has ramped up testing, performing around 4,000 tests per million people between 3rd January and 11th March. In comparison to 1,000 per million in Italy, 400 per million in the UK and only 28 in the UK. This has been due to differences in government responses, the severity of outbreaks in each country and the nature of the healthcare system in each country.

The steady decrease in new coronavirus cases in South Korea has been attributed to this mass testing, improved public communications and the use of new technology to aid diagnosis and management. Interestingly it has been achieved without the drastic quarantine procedures in place in China and Italy.

WHAT SHOULD I DO

Washing your hands has been emphasised by almost all public health agencies and governments. And you should continue to follow this advice. Soap and water is one of the most effective ways to destroy the virus on your hands, and helps prevent its spread.

It is also important to avoid panic, and to not hoard soap, food and toilet roll. Do not trust forwards on WhatsApp or treatment advice suggested, as these can be ineffective or even dangerous. Recently 27 people died from alcohol poisoning after a myth was spread stating strong alcohol could cure coronavirus.

Similarly be wary of false cures being sold online or by un reputable stores. Currently there is no cure for COVID, and supportive treatment is required for those who fall extremely ill.

If you have symptoms of COVID-19, you should self-isolate and notify your local health authorities. Symptoms include fever, cough, sneezing, general lethargy and joint pain, symptoms similar to the flu.

If you have confirmed COVID and have been asked to quarantine yourself, PLEASE STAY INDOORS. There have been instances of infected people continuing to partake in everyday activities, resulting in the spread of the infection, sometimes to vulnerable children and the elderly.

Dr Rajan Choudhary, Product Head, Second Medic Inc, UK

www.secondmedic.com

Read Blog
Monthly Field Day with Patients & Staff: Building Stronger Connections for Better Health

Monthly Field Day with Patients & Staff: Building Stronger Connections for Better Health

Healthcare outcomes are shaped not only by medical treatments but also by trust, communication and community engagement. As healthcare systems in India move toward preventive and patient-centric models, initiatives that foster meaningful interaction between patients and healthcare professionals are gaining importance. One such initiative is the Monthly Field Day with Patients & Staff.

A field day creates a shared space where patients and healthcare teams interact beyond clinical settings. These interactions humanise healthcare, improve understanding and encourage long-term wellness practices.

Why Community Engagement Matters in Healthcare

Modern healthcare recognises that health is influenced by behaviour, awareness and social support. According to the World Health Organization (WHO) and NITI Aayog, community-based health engagement improves preventive care adoption and patient outcomes.

Field days help bridge the gap between healthcare providers and patients by:

  • encouraging open dialogue
     

  • reducing fear and hesitation
     

  • promoting shared responsibility for health
     

 

What Is a Monthly Field Day with Patients & Staff?

A Monthly Field Day with Patients & Staff is a structured wellness initiative organised outside the routine clinical environment. It focuses on interaction, education and preventive health activities.

Typical elements include:

  • basic health screenings
     

  • lifestyle education sessions
     

  • fitness or relaxation activities
     

  • informal conversations with healthcare staff
     

  • family and caregiver participation
     

The aim is to create a supportive and approachable healthcare experience.

 

Why Monthly Frequency Matters

Consistency is key in behaviour change and preventive health.

Monthly field days:

  • reinforce health messages regularly
     

  • build familiarity and trust
     

  • allow continuous follow-up
     

  • keep wellness top of mind
     

According to public health studies, repeated engagement significantly improves health literacy and adherence.

 

Benefits for Patients

1. Improved Health Awareness

Patients gain better understanding of:

  • chronic disease management
     

  • preventive screenings
     

  • nutrition and lifestyle habits
     

Education in informal settings improves retention.

 

2. Increased Comfort with Healthcare Teams

Regular interaction reduces anxiety and hesitation around seeking medical care.

Patients are more likely to:

  • ask questions
     

  • follow medical advice
     

  • attend follow-ups
     

 

3. Early Risk Identification

Field days often include basic screenings that help detect:

  • high blood pressure
     

  • elevated blood sugar
     

  • obesity risk
     

Early identification enables timely intervention.

 

4. Enhanced Emotional Wellbeing

Social interaction and community activities reduce feelings of isolation, especially among elderly or chronically ill patients.

 

Benefits for Healthcare Staff

1. Better Understanding of Patient Needs

Direct interaction outside clinical settings helps staff understand patient challenges more holistically.

 

2. Improved Communication Skills

Informal engagement strengthens empathy and communication effectiveness.

 

3. Reduced Burnout

Positive patient interaction and community appreciation contribute to staff morale and job satisfaction.

WHO recognises staff wellbeing as a critical factor in healthcare quality.

 

Role of Field Days in Preventive Healthcare

Preventive healthcare focuses on reducing disease burden before complications arise. Field days support prevention by:

  • promoting routine screenings
     

  • encouraging healthy lifestyle habits
     

  • addressing myths and misconceptions
     

  • reinforcing long-term care plans
     

NITI Aayog identifies community engagement as a cornerstone of preventive healthcare strategies.

 

Activities Commonly Included in Field Days

Health Screening Stations

Blood pressure, blood sugar, BMI and basic assessments.

Wellness Education

Short talks on nutrition, exercise, sleep and stress.

Interactive Sessions

Q&A discussions with doctors, nurses and health educators.

Physical Activities

Group walks, yoga sessions or light exercises.

Family Engagement

Including caregivers improves adherence and support systems.

 

Impact on Chronic Disease Management

For patients with chronic conditions such as diabetes or hypertension, regular engagement:

  • improves medication adherence
     

  • reinforces lifestyle modification
     

  • reduces emergency visits
     

Lancet studies highlight that community-based interventions improve chronic disease outcomes.

 

Building Trust Through Transparency

Field days foster trust by:

  • making healthcare providers approachable
     

  • encouraging open dialogue
     

  • demonstrating commitment to patient wellbeing
     

Trust improves treatment adherence and satisfaction.

 

Role of Data and Feedback

Feedback collected during field days helps healthcare organisations:

  • identify common concerns
     

  • refine wellness programs
     

  • personalise future interventions
     

Data-driven engagement enhances program effectiveness.

 

Long-Term Impact on Healthcare Outcomes

Organisations that invest in regular patient-staff engagement observe:

  • higher patient satisfaction
     

  • improved preventive screening rates
     

  • reduced disease complications
     

  • stronger community relationships
     

According to WHO, patient-centred care models improve health outcomes and system efficiency.

 

Why Field Days Are Especially Relevant in India

India’s diverse population faces challenges such as:

  • limited health literacy
     

  • delayed care-seeking
     

  • chronic disease burden
     

Community-based initiatives like field days address these challenges through education and trust-building.

 

Conclusion

A Monthly Field Day with Patients & Staff is more than a community event—it is a strategic preventive healthcare initiative. By fostering open communication, promoting health awareness and strengthening relationships, field days improve patient engagement and staff wellbeing alike. In a healthcare landscape increasingly focused on prevention and community trust, regular field days play a vital role in building healthier, more connected communities.

 

References

  • ICMR – Community Health and Preventive Care Reports

  • National Family Health Survey (NFHS-5) – Health Awareness and Engagement Dat

  •  NITI Aayog – Community-Based Preventive Healthcare Strategies

  • WHO – Patient-Centred Care and Community Health Guidelines

  • Lancet – Community Engagement and Health Outcome Studies

  • Statista – Healthcare Engagement and Preventive Care Trends India

  • EY-FICCI – Healthcare Workforce and Patient Engagement Reports

See all

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