• Published on: May 17, 2020
  • 3 minute read
  • By: Dr Rajan Choudhary

Contact Tracing During Covid Times

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Testing is quickly becoming a statistic of national pride. Countries are clamoring to test more and more people and increase accessibility for the population to receive testing. We will cover testing, its aims, and its future in a separate blog. Testing people is only half the story. It gives us information on who is infected, but to minimize the spread of infection other measures must be introduced alongside it. Contact tracing is one of these measures.

WHAT IS CONTACT TRACING

Most people who fall ill or test positive for COVID can spread the virus 2-3 days before getting the first symptoms. They can unintentionally infect the people they meet in public or work with. If infected, these people can also spread the infection without knowing it, and this leads to a rapid spread of COVID in the community, as we saw at the start of this pandemic.

Lockdown has been very good at reducing R0 (rate of infection spread), but this is done crudely by physically keeping people separated in their own homes. As R0 reduces and lockdown restrictions ease, this will no longer be feasible. By aggressively testing the population we can identify people who may be infected and instruct them and their household to remain in lockdown.

Contact tracing aims to identify the people who have been in close proximity to a person who has tested positive. This is traditionally done by questioning the infected person about their recent travel, people they met, where they work, and so on. These contacts are then instructed to isolate as well and can be tested to confirm infection. By preventing these potentially infected patients from spreading the infection, the R0 decreases and the second peak in infections is prevented.

This is not a new concept and is used often for communicable diseases such as tuberculosis or sexually transmitted infections. It has also been used in previous pandemics including 2003 SARS outbreak. In 2014 Liberia experienced one of the largest contact tracing efforts in history, with 25,000 people identified annually. Similarly in the US 29,000 people were monitored by state and local health departments after returning from West Africa, and this laid the groundwork for future COVID-19 contact tracing efforts.

The WHO has laid out guidelines for identifying potential contacts, including:

  • Being within 1 metre of a COVID-19 case for >15 minutes;
  • Direct physical contact with a COVID-19 case; 
  • Providing direct care for patients with COVID-19 disease without using proper personal protective equipment (PPE);

COVID TRACING

Today countries have updated their methodology for contact tracing, utilizing technology and smartphones to increase the accuracy and volume of data available to public health officials.

South Korea had contact tracing plans in place due to the MERS epidemic in 2015, and this was built upon for COVID. Contact tracing utilizes smartphone GPS data, credit card transaction records, and surveillance camera footage. At Seoul’s Incheon International Airport, there are walkthrough facilities to test people with symptoms of COVID and follow up those without symptoms in 3 days. New arrivals also have to download a government smartphone app to track their location and provide info on symptoms.

Singapore’s mobile app also utilizes Bluetooth data to determine devices that have been in close proximity to the infected persons’ phone and tracking these devices can identify potential contacts. It has over 1.1 million users, just under one-fifth of the country’s population.

Apple and Google together own almost the entire mobile operating system market with their respective iOS and Android platforms. They have worked together to create a framework that can allow governments to efficiently create and utilize contact tracing apps. Their efforts use Bluetooth Low Energy beacons. Nearby devices that wirelessly “shake hands” create randomly generated codes without any user-identifiable details (name, location etc). Based off Bluetooth data it can provide an estimate on distance and length of contact.  If one of the devices is identified as belonging to an infected person, all devices that have been in close proximity are alerted.

LIMITATIONS

There are limitations present, both with the methodology used and with contact tracing itself. For one, it is quite a laborious and expensive process, and works well when there are low levels of infection in the community. During pandemics, it can quickly overwhelm the contact tracing departments if they are not adequately prepared and provide excessive information that cannot be utilized effectively. It is also not useful during a lockdown, as the lockdown itself artificially lowers infectivity. Instead, it must be implemented once the peak has passed.

Effective contact tracing is also expensive and labor-intensive. The state of Massachusetts has budgeted $44 million for its contact tracing program with 2,000 tracers. If implemented nationally it would cost the US an estimated $3.6 billion and require as many as 300,000 tracers. For app-based contact tracing to work around 80% of the population needs to have the app installed, and we have seen even small countries like Singapore struggle to push past 20%.

Finally, a major issue is a privacy. Poorly coded apps with little transparency can fail to anonymize vital personally identifiable data. This may be accessed by third parties or sold on to others, putting the privacy of millions of people at risk. There are also concerns by privacy watchdogs on the unfettered access by governments to this data, and whether this can be used in an oppressive manor.

If implemented correctly contact tracing has the potential to have a significant impact on reducing infectivity and allowing states and countries to open up their economies quickly and safely. Of course, this depends on the widespread use of contact tracing, and people abiding by government suggestions. Sadly, in the news, it is now too common to see resistance to basic measures such as use of masks in public, so we will have to see whether contact tracing will have any better success.

Dr Rajan Choudhary, UK, Chief Product Officer, Second Medic Inc

www.secondmedic.com

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Employee

KEYWORD: Employee Wall of Fame – Celebrate uniqueness

In today’s competitive and fast-paced work environment, employee recognition plays a vital role in building a positive and productive workplace culture. While salary and benefits are important, appreciation and acknowledgment often have a deeper and longer-lasting impact on motivation.

An Employee Wall of Fame is a powerful yet simple initiative that celebrates individual contributions, highlights achievements and reinforces a culture of appreciation.

 

What Is an Employee Wall of Fame?

An Employee Wall of Fame is a recognition platform — physical or digital — that showcases employees who have demonstrated exceptional performance, creativity, teamwork or leadership.

It may include:

  • Employee photographs
     

  • Achievement descriptions
     

  • Monthly or quarterly awards
     

  • Customer appreciation highlights
     

  • Team milestones
     

This visible recognition fosters pride and belonging.

 

Why Celebrating Uniqueness Matters

Every employee brings distinct skills, experiences and perspectives to the organization. Recognizing uniqueness:

  • Encourages diversity
     

  • Builds confidence
     

  • Promotes innovation
     

  • Strengthens team cohesion
     

Appreciation creates an inclusive culture where everyone feels valued.

 

Benefits of an Employee Wall of Fame

1. Boosts Employee Morale

Public recognition reinforces positive behavior and motivates others to perform better.

Employees feel acknowledged for their hard work.

 

2. Enhances Productivity

When employees know their efforts are recognized, they are more likely to:

  • Stay engaged
     

  • Take initiative
     

  • Maintain consistent performance
     

Motivation translates into measurable productivity gains.

 

3. Strengthens Workplace Culture

Recognition fosters:

  • Respect
     

  • Team spirit
     

  • Healthy competition
     

A positive environment encourages long-term retention.

 

4. Encourages Continuous Improvement

Highlighting achievements sets performance benchmarks.

Employees strive to improve skills and meet high standards.

 

5. Improves Employee Retention

Feeling valued reduces turnover.

Recognition strengthens emotional connection with the organization.

 

Types of Employee Wall of Fame Models

Physical Recognition Board

Placed in office reception or common area.

Ideal for on-site teams.

 

Digital Wall of Fame

Hosted on company intranet or website.

Suitable for remote or hybrid teams.

 

Themed Recognition

Examples include:

  • Innovator of the Month
     

  • Team Player Award
     

  • Customer Champion
     

  • Wellness Ambassador
     

This allows diverse achievements to be celebrated.

 

How to Implement an Effective Wall of Fame

Define Clear Criteria

Establish transparent guidelines for selection.

 

Encourage Peer Nominations

Allow employees to nominate colleagues.

This increases participation and fairness.

 

Rotate Recognition Regularly

Monthly or quarterly updates maintain enthusiasm.

 

Share Stories

Include short narratives describing contributions.

Stories inspire others and personalize achievements.

 

Combine with Rewards

Certificates, small gifts or appreciation emails enhance impact.

 

Employee Recognition in the Indian Workplace

With evolving workplace dynamics in India, organizations are focusing more on employee engagement and cultural development.

Recognition programs like Employee Wall of Fame help companies build stronger employer branding and create motivating environments.

Such initiatives are particularly effective in fast-growing sectors such as healthcare, IT and startups.

 

Addressing Common Challenges

Avoid Bias

Use structured evaluation criteria.

Maintain Consistency

Ensure regular updates to sustain credibility.

Encourage Inclusivity

Recognize diverse roles, not just top performers.

 

Long-Term Impact on Organizations

Organizations that celebrate employee uniqueness often experience:

  • Higher engagement levels
     

  • Better teamwork
     

  • Increased innovation
     

  • Stronger organizational loyalty
     

Recognition transforms workplace dynamics positively.

 

Integrating Wall of Fame with Wellness Culture

Companies can align recognition with health and wellbeing initiatives, such as:

  • Fitness achievements
     

  • Community volunteering
     

  • Mental health advocacy
     

Celebrating holistic contributions promotes balanced development.

 

Conclusion

An Employee Wall of Fame is more than a decorative display — it is a strategic recognition tool that celebrates uniqueness and strengthens workplace culture.

By acknowledging achievements openly and consistently, organizations foster motivation, engagement and loyalty.

In an era where talent retention and employee satisfaction are critical, simple appreciation initiatives can create lasting impact.

Celebrating individuality is not just good for morale — it is essential for building resilient and high-performing teams.

Recognition inspires excellence, and excellence drives success.

 

References

  • World Health Organization – Healthy Workplace Framework
  • Harvard Business Review – Employee Recognition Research
  • Indian Journal of Occupational Health – Workplace Engagement Studies
  • Society for Human Resource Management (SHRM) – Recognition Reports
  • NITI Aayog – Workplace Wellness Strategies

See all

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